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Every year, eCommerce sales increase by double digits, and this trend is expected to continue in 2022.

Researchers predict that by 2040, e-commerce will account for 95% of all consumer purchases. Business leaders need to personalize the communication channels with the consumers by using Ads, emails, SMS, live chats, etc.

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Every year, eCommerce sales increase by double digits, and this trend is expected to continue in 2022. Ecommerce company owners are ready to ride this wave of expansion to more sales and success and an appropriate digital marketing strategy can help you achieve the desired goals.

Consumers increasingly prefer to purchase online because of the ease, wide variety, and uniqueness of what they can discover there. This is a great chance to take your business website to a new height. By connecting to platforms like Eridium, it becomes easy to plan, execute and evaluate.

Our digital marketing experts will work with you to optimize each product, alter your landing pages, and apply digital marketing techniques that will help your eCommerce website achieve the results you’ve always dreamed of.

Every firm is unique, and the techniques we provide as part of our eCommerce marketing program are no exception. Eridium specializes in researching, designing, and delivering totally tailored eCommerce marketing services to help you grow your business online. We also work together with your current brand team to develop a collaborative strategy for increasing eCommerce marketing income.

We employ tried-and-true marketing tactics to help you stand out from the competition, grow your market share, and assist your long-term planning efforts. Our mission is to assist you in establishing better connections with your consumers, attract new business to your offerings, and bring existing customers back.

At Eridium, we focus on developing and executing the finest strategies for companies in every sector. So what are you waiting for? Discuss your ideas with us and let’s grow together.

Increase Your Revenue With Eridium

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We Offer

01

Search Engine Optimization

Our digital marketing team assists in optimizing your eCommerce site, landing pages, and product pages through comprehensive keyword research and SEO integration to generate high-quality traffic and long-term clients.

02

Social Media Marketing

With our eCommerce social media advertising services, our team will assist your eCommerce company in promoting your items with high-quality content, daily interaction, and more.

03

Google AdWords Advertising

For prospective consumers searching for your items on Google, our team will design PPC shopping advertisements that include a product description, price, and user reviews.

04

Content Marketing

Our content eCommerce marketing services assist you in creating high-quality content that gives your business a personality and helps you connect with your target audience.

05

SEO Audit & Analysis

We can help you with the analysis of your target audience, keywords, competitors, website structure, and integrity by looking at your current SEO performance and indexed keywords.

Our Impact

Wipro –Multiplying sales funnel with the integrated search for IT services major

Wipro is a leading global information technology, consulting, and business process services company. It provides end-to-end solutions to help clients harness the power of digital technology to drive their business transformation. Wipro approached Eridium intending to enhance its brand visibility and acquire new visitors through its digital marketing efforts. The client also aimed to increase…
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Nullifying negative brand reviews for a global IT service provider

A leading IT services provider, had a strong technological portfolio to reimagine business potential. However, the brand was missing an employee-friendly digital presence on Glassdoor, a key component of its business development journey. The client mandated Eridium, a digital marketing agency, to reimagine the brand story, create content, and enhance the digital reputation for the…
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Enhancing positive employee engagement by 200% for a global IT services brand

A leading technology solutions company, had a strong engineering pedigree but lacked an employee-friendly digital presence as a key component of its business development journey. The client assigned Eridium to build a solution that would increase positive sentiments while resolving negative conversations across digital mediums, search and analyze brand conversations across digital spaces, and build…
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Senseforth: Multi-Campaign Strategy Sparks Success

Senseforth, a prominent Generative Conversational AI platform, is dedicated to empowering global enterprises by enhancing efficiency and revenue through cutting-edge conversational AI. It envisions a future where organizations wholeheartedly embrace this transformative technology to facilitate meaningful interactions with their customers, employees, and all stakeholders. The Senseforth team wanted to explore the lead generation in multiple…
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Plotting Your Northstar - Our Blog

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The art of standing out: How brands can beat content oversaturation
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Eridium has won the prestigious IMPACT 22 award for the best SEO campaign for Wipro
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Eridium wins digital duties for Venus Remedies’ R3SET
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Redefining Digital Marketing Through Stories, Technology & Analytics
WHY CHOOSE US?

We utilize eCommerce SEO strategies at Eridium to expand your reach to online customers and improve your competitiveness against other online and offline stores. Connect with our experts to obtain the greatest results, whether you're a busy eCommerce company or a large corporation trying to boost lead generation.

We'll contribute all we know about technology, marketing, and revenue-generating solutions for eCommerce. Our team collaborates with you to create an online strategy that will increase your store's market share, customers, and growth.

What Makes Our Services Special?

Following are some of the reasons why you should join us without any doubt in mind –

  • In-House Specialists

Other marketing firms outsource their work to keep prices down or because they lack the necessary expertise in digital marketing. We have an experienced team of in-house writers, SEO specialists, designers, etc.

  • Flexibility

The taste and mindset of consumers change with time. That is something we are aware of. We stay on our toes at all times and try to think ahead of the consumer whenever feasible. Your eCommerce firm will keep ahead of the competition with this aggressive work culture.

  • Niche Knowledge

In the digital marketing realm, we identify your specialization as an eCommerce firm. We don’t put up your advertisements, optimize your website, or handle your social media the same way we do for other sectors’ customers. You’ll get an eCommerce marketing plan that’s tailored to your company’s needs.

  • Industry Knowledge

We’ve worked with eCommerce businesses before and know how to use digital marketing strategies. We assign your eCommerce firm to a dependable and devoted person with eCommerce marketing experience.

Whether it’s Amazon, Facebook, Instagram, podcast advertising, SEO, or site design, we’ll utilize our comprehensive understanding of every digital marketing platform to carefully determine where your marketing dollars will be best spent. Our eCommerce marketing gurus think out of the box to make sure your company gets the attention it deserves.

Our flexible and focused efforts at Eridium guarantee that our approach to eCommerce digital marketing is always aligned with keeping your web store ahead of the competition and providing results. We’ll handle all of your display marketing needs with our hands-on approach and open working style.

FAQs – Know Us A Little More!

  • Where Should I Advertise My Ecommerce Website Online?

    Find out the platforms where your target customers spend the majority of their time. With the help of Facebook Ads, Google Ads, Instagram Ads, and others, you can fetch the right audience to your website. Your target market, the products you use, your advertising budget, etc. all matter. At Eridium, our team can comprehend your business objectives and advertising targets to suggest the most effective platforms for advertising your online store.

  • What Is The Best Practice For Ecommerce URL Structures?

    Ecommerce URLs should concentrate on the products & categories to create an intuitive structure. For instance, product pages should be found at domain.com/category/subcategory/product/instead of domain.com/product/. By doing so, a clear link is established between the product and the different categories which is beneficial for both consumers as well as the business leaders.

  • How To Improve The Overall Ecommerce Sales?

    The website might be a wonderful place to start when attempting to improve eCommerce performance. Make sure the checkout procedure is easy to use on all devices, and test it frequently. By doing this, the performance of your current traffic will increase, allowing you to concentrate on bringing in new visitors. When you start concentrating on fresh traffic, experiment with different campaigns on multiple platforms. For clothes companies, Instagram, for instance, might work better.

  • How Can I Get More People To Visit My eCommerce Store?

    At the beginning of the digital marketing journey, the majority of eCommerce enterprises cleverly combine SEO & PPC services. It is a combination of tactics that can increase traffic to your eCommerce website both immediately (PPC) and over time (SEO). The scope of digital marketing for eCommerce is broad, though. You may always seek the advice of a leading eCommerce marketing company in India to investigate your possibilities for digital growth. Prior to developing intelligent digital marketing strategies for organisations, we thoroughly grasp the eCommerce industry.

  • How Can Social Media Impact Ecommerce Websites?

    Social media platforms not only improve the interaction between the clients and ecommerce businesses but also educate your audience about profitable deals and new product launches. Social media can be used at a high level in a manner how it is used for ordinary businesses. However, social share features can be added straight to an eCommerce website to promote sharing of each product.

  • Which Social Media Network Is Ideal For An E-Commerce Website?

    Given that there are billions of people using social media actively worldwide, every eCommerce firm must have a digital marketing strategy that includes social media. Each social media platform is a little bit different. To use the ideal social media platform, for example, you need to be aware of the characteristics of your products and your target market. To make this whole task easy for you, we can craft a thoughtful social media marketing strategy that will increase sales like never before.

  • What Sets Social Commerce Apart From Ecommerce Marketing?

    Social media platforms are used for both the purchasing and selling of goods. Similar to eCommerce, social commerce involves making purchases directly through social media sites. The customer does not need to move to another website’s eCommerce checkout. In a nutshell, social media sites like Facebook or Instagram are where social commerce occurs. This is opposed to traditional commerce which happens in real stores or online through eCommerce.

    On the other hand, eCommerce marketing involves advertising and selling your online goods and services using a variety of marketing channels, including social media sites, search engines, and email campaigns. You can boost client loyalty, promote online sales, and promote brand exposure with the use of an eCommerce marketing strategy.

  • How To Create An eCommerce Marketing Plan?

    To create one, starting with knowing and understanding the main objectives of your business. To increase your strengths, identify the flaws of your competitors. Plan out your keyword research to rank in Google. Produce useful content and post it on the right platforms. After that, select an online store platform – Shopify vs. BigCommerce vs. WooCommerce.

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Performance Marketing Analyst

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Performance Marketing
Job Description
We are looking for a Performance Marketing Analyst to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities:
Participate in forming effective performance marketing strategies.
Launch and optimize various PPC campaigns.
Oversee accounts on the search and social media platforms (e.g., Google Ads, Bing, LinkedIn, Facebook).
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g., dashboards).
Write attractive and concise copy for adverts.
Suggest and develop new campaigns across multiple channels.
Find ways to reduce the risk of click fraud.
Keep abreast of PPC and SEM trends.

Account Manager

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Account Management
Job Description
We are looking for a Digital Account Manager with experience/proficiency in performance marketing, SEO and a strong customer success approach. Must have a knack and love for everything in the digital space. You should be able to contribute to company growth through creating and maintaining long-term and successful client partnerships.

Responsibilities:
To understand the client and the brand and become the brand custodian
Be the central point of contact for clients and internal teams
Build strong, long-term client relationships and maintain frequent contact
Create digital strategies and program planning for your brands
Analyse digital campaigns results and create corrective solutions if needed
Have a clear understanding of the clients’ needs and business objectives

Recruitment Intern

Eridium
Bengaluru | Karnataka
Internship
99+ Employees
HR
Job Description
HR Intern responsibilities include updating our employee records with new hire information, screening resumes, and scheduling interviews. If you're interested in kickstarting your career in HR and getting a closer look at how our company approaches payroll, recruiting, and employee development, we'd like to meet you.
Ultimately, you will assist in organizing and coordinating our HR policies and procedures.

Responsibilities:
Update our internal databases with new employee information, including contact details and employment forms
Screen resumes and application forms
Schedule and confirm interviews with candidates
Post, update, and remove job ads from job boards, careers pages, and social networks

Search Engine Optimization Executive

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
SEO
Job Description
As a Search Engine Optimization Executive, you should have a good experience and understanding of Search engines strategies, optimization techniques / Practices and should be well versed with customer and market dynamics.

Responsibilities:
Reviewing and analyzing client sites for areas that can be improved and optimized
Master of SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Recommend and execute strategies for content development in coordination with SEO goals – general and keyword specific
Writing powerful calls-to-action to convert visitors
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
Good Knowledge of backlinks strategies and functionality aspects
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results

Designation Name

Eridium
City | State
Full Time
99+ Employees
IT Services and IT Consulting
Job Description
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